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In Branding Posted

How Brands Have Responded to the Nepal Earthquake

The Nepal Earthquake, which has left thousands dead and countless more displaced, is being seen as one of the worst natural disasters to have hit the country in recent times. As thousands await rescue and evacuation, as well as a simple means of communication after mobile services went down, several brands (technological and otherwise) have […]
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In Marketing Posted

Get Your Brand Swinging This Valentine’s

Get Your Brand Swinging This Valentine’s - By Prasad Choudhari, Manager – Marketing Anyone can create an impactful Valentine’s campaign by incorporating a few of the ideas outlined below! Start with the right target market. Knowing who is making the buying decision can help you tailor your message in these next critical days. In the […]
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In Uncategorized Posted

5 Quick Tips for a Buzzing Facebook Presence

5 Quick Tips for a Buzzing Facebook Presence Balance Variety: A well-balanced Facebook plan offers value with engagement. So, the trick is accompanying information with elements that engage – most preferably at the same time. Ask your readers about their interests, request a quick poll, share videos you think they may find interesting, as well […]
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In Uncategorized Posted

8 Tips To Create Engaging Social Media Copy

Make the content share-worthy: A major percentage of re-sharable content usually fall under one or all of the four categories: Information, Analysis, Assistance and Entertainment.  Stats and numbers: Try to back your opinion or expertise with numbers or stats. This will help the user analyse and conclude what you are trying to say.  Be mobile friendly: […]
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